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Marketing Insider Group Notes Contiem's Recommendations

We are pleased to have been included in an article by Mikel Fields on MarketingInsiderGroup.com.

Annapolis, Md., December 18, 2023 – Contiem, the global leader in delivering content solutions, software, and services for large enterprise and governmental organizations worldwide, is pleased to have been mentioned in the following article featured on MarketingInsiderGroup.com:

4 Effective Marketing Strategies for Complex Products.
MarketingInsiderGroup.com

Fields writes, “…it’s important to emphasize the quality, accessibility, and purpose of your marketing content. The content creation experts at Contiem recommend using things like conversational tone, personal pronouns, short sentences, and a visually appealing format to create meaningful product documentation.

“This kind of user-oriented content enhances the customer experience. It also improves usability for your products and services.

“If you struggle to generate hyper-targeted, authoritative content, consider working with a content creation partner for this kind of work. A content creation, management, and delivery firm brings a sense of professionalism and quality to your content…It can help you channel your unique industry insights and knowledge into relatable content while simultaneously speeding up the process and cutting down on costs.”1

About Contiem

Contiem is the global leader in delivering innovative content solutions, software, and professional services to companies ranging from Fortune 500 to the U.S. Federal Government. Contiem offers a complete collection of products and services required to create, manage, and deliver the content that large and small enterprises and governmental organizations need to run their business globally.

Contiem has headquarters in Annapolis, Maryland, and operates in the United Kingdom, India, Australia, and throughout the United States, serving over 400 clients in 40 countries.



1Fields, Mikel (2023, December 18). “4 Effective Marketing Strategies for Complex Products,” MarketingInsiderGroup.com, https://marketinginsidergroup.com/marketing-strategy/marketing-strategies-for-complex-products/.